2024-04-03
ČILI PICA. New menu!
Cropp is launching a new campaign that encourages to explore and create the space around you.
You can express yourself in many different ways. However, the key is often the space where we can freely show our creativity. Cropp meets these needs by introducing the slogan MAKE THE STREET YOURS for the upcoming season.
You set the context
The street is not just some space. The street is, above all, a meeting center where people, passions and emotions come together. This is where life happens. This season, Cropp inspires you to take action and create the space around you. The brand wants to encourage people to look at their surroundings from a new perspective and find potential and opportunities in them. And most importantly - to give places their own context. After all, it's not important where - but what you do and with whom.
The campaign contains photo and video materials in which we see a group of young people transforming an ordinary skate park into a vibrant space combining art, music and sport. What came out of it? See for yourself! https://www.cropp.com/lt/lt/new-season-ss24
